Nick Marsh - Leading design from top to bottom
Leading Design New York 2019
•
27m
In 2016 Wonderbly was the UK’s fastest growing technology company, VC backed and totally focused on top line growth, with a rapidly expanding multi-disciplinary design organisation to match. Just two years later, in pursuit of longer term sustainability, they pulled off an abrupt U turn to focus on profitability and the bottom line.
This shift forced them to question everything about how they organised design and creativity - they had to do more with less across every front - but they survived and now have a stronger team than ever operating a business with a long term future.
In this talk Nick explores some of the practical lessons he learned from their pretty extreme pivot. He helps other creative leaders who are planning for this shift or who are simply trying to do more with less in their design organisations.
This talk was filmed at Leading Design New York 2019. Find out more about the event details here - https://2019.leadingdesignconf.com/newyork
Leading Design is a programme consisting of conferences, retreats and coaching. Find out more about Leading Design on our website - https://leadingdesign.com/
Up Next in Leading Design New York 2019
-
Rochelle King & Steve Johnson - The P...
Rochelle King and Steve Johnson are colleagues, allies and true work BFF’s. Although both Steve and Rochelle have worked in the User Experience industry for close to 20 years working for some of the most influential names in Technology including; Spotify, Adobe, Intuit, LinkedIn, and Netflix, t...
-
Stuart Clarke-Frisby - First comes sc...
Lessons from growing a design team - Stuart Frisby shares his experiences in leading a 250-strong design staff and the challenges that come after the hiring is done.
This talk was filmed at Leading Design New York 2019. Find out more about the event details here - https://2019.leadingdesignconf....
-
Todd Zaki Warfel - The Design Career ...
Everyone wants to hire great talent. But how do we define great? Does that change over time? How do you know you’re recruiting and hiring the right people? How do you retain and develop talent, giving your team meaning, purpose, and ownership?
In the Design Career Journey, we explore a framewor...
