What are the ideal conditions for contemporary product design to thrive? How can design leaders create them? In this wide-ranging talk, hear Michael Yap share his career path and recent experiences as Etsy’s Interim Head of Product Design by shaping the conditions for design to flourish. He identifies the most dangerous pitfalls for new leaders to avoid and offers a practical framework for optimizing design organizations. And shares some of the work he now leads to help scale and advance the organization as Senior Staff.

This talk was filmed at Leading Design Festival 2021. Find out more about the event details here - https://leadingdesign.com/conferences/festival-2021

Leading Design is a programme consisting of conferences, retreats and coaching. Find out more about Leading Design on our website - https://leadingdesign.com/